For another series of holiday films from See’s Candies. This year we unearthed a promise of theirs that’s been around since they started (a hundred plus years) and is still VERY relevant today:
Quality Without Compromise
With such high quality comes equally high stakes, so we riffed on how high stakes affect the production of the world’s best candy* with a 1940s-Melodrama-inspired campaign to further play up their connection to classic Hollywood.
For the second year in a row we worked with the great Adam Willis and would do it again I tell ya.
*We’re bias but we’re also not wrong.