FST is. The next generation of tennis players are faster than ever. So fast, Wilson designed an entirely new suite of products just to keep up with them. We went around the world, documenting the fastest young players in each country and discussed how Wilson’s purpose-built equipment will enable them reach their potential. From the USA. …
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It’s nice to give something back. This year, for our holiday card, we decided to give something back to the area we’ve been in for the last 9 years. Miracle Mile. We work with clients who make products that could be essential to the men, women and children in the area that can’t afford them.…
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Everyone knows Roger Federer’s good at tennis but who knew he was great at comedy too? We teamed him up with the hilarious Harvard Sailing Team comedy collective to launch his new Pro Staff with a bit of a wink. We did the regular, unfunny stuff too.
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We were lucky enough to work with SBE on the launch of the SLS Hotel and Casino in Las Vegas. And what a project it’s been. We started with an incredibly deep dive into the state of Vegas today. The hotel is built inside the shell of the original Sahara Hotel and Casino. It has…
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This week we’re launching a huge, pan-regional campaign to promote Jose Cuervo’s new creative strategy in Europe and South America. We’re championing the Instigators. The leaders of the pack, the lovable mischief-makers that can turn any situation into a night worth remembering. The one’s who are always asking “Who’s In?” The campaign kicks off with…
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On 30 December 2010, Skype announced a new product: Skype for iPhone with free video calling over 3G and WiFi. To celebrate the app’s launch and the massive opportunities it offers all iPhone users. A huge achievement for Skype. Video calling has been on the agenda for a lot of companies for a long time. Apple…
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