My latest campaign for Air New Zealand broke last week. It combines the feel of the brand work to date with the launch of their new product, a complete over-haul of the long-haul experience. There’s quite a story behind it. 5 years ago Air New Zealand decided to design their own seats after a frustrating…
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I’ve just finished the official launch campaign for giffgaff. It coincides with the crowd-sourcing mobile network coming out of beta, so we wanted the brand to make some real noise with its limited budget. The campaign humorously and relentlessly attacks the presumed greed and excess of the bosses of big mobile phone companies, whilst…
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